What do you do if you enjoy resort casino life, but you have young kids? You turn to Kids Quest! Since 1992, Kids Quest has provided non-violent family entertainment to children of all ages at 20 of the nation’s largest casinos.
Kids Quest was struggling to maintain a 6-year-old website that was not mobile friendly, not scalable, and very difficult to maintain. MJ Kretsinger was invited to redesign the Kids Quest website and make it world-class and mobile friendly.
Unlike the previous Kids Quest website, MJ Kretsinger wanted to create an online environment where the Kids Quest amenities and the partner Casino amenities are presented in a compelling way to family vacationers. This would require new photography of both the Kids Quest and Casino amenities, so MJ Kretsinger helped source and direct a talented photographer to capture a new library of images to use on the website.
The result is a new website with a look and feel that features rich, colorful photography of the Kids Quest locations and amenities. Fun activities for adults and children are presented throughout the website and partner casinos are now able to feature beautiful photos and details of their properties and amenities like never before. Site visitors can explore the various properties, schedule a birthday party or celebration online, sign up to receive promotional offers, and use the “Locations” tool to find Kids Quest locations nationwide. A robust news area was also provided to highlight the latest promotions, offers, and news about their various properties. In addition, MJ Kretsinger conducted a robust SEO analysis and formulated an SEO implementation strategy to insure the website would see stronger rankings on all major search engines – including Google and Bing.
The site was written in PHP utilizing the WordPress content management system (CMS) which enables the client to easily create various banner ads to promote the benefits of the company and other areas of the site. The website is hosted by MJ Kretsinger.
To visit the website, go to www.kidsquest.com
Account Planning, Content Management System, Design, Hosting, HTML, Photography, Production, Responsive Design, Responsive Design Prototype, SEO/SEM, Strategy, User Experience Design, Web Design, Web Development, Wordpress