Emerson is a diversified global manufacturing and technology leader with a workforce of approximately 132,000 employees and 230 manufacturing locations worldwide.

Emerson wanted a video to promote their Pervasive Sensing technology. MJ Kretsinger created an animated video that took the technical subject matter and made it more entertaining and engaging to learn about. Our process included illustration, copywriting, storyboard, voice over and animation. The client’s goal was to receive 400 views on YouTube within the first three months. Our video exceeded that goal by over 900 views.


Animation, Copywriting, Illustration, Storyboard, Strategy